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Nike, the undisputed leader of the sporting universe, chose Percassi as its partner to open a chain of branded stores in Italy. Percassi immediately dedicated all of its resources and skills to make this important project a reality.

Since November 2002, when the first store was opened in Milan on Corso Buenos Aires, extending over two floors to present the Nike world to visitors, the partnership with the American giant has grown to include the opening of an additional 18 large stores located in the most important cities in Italy.